Ma's Goodie's  Multi-Active Hydrating Renewal Face Serum addresses the full spectrum of modern skin concerns in a single, elegantly lightweight step — hydration, firmness, brightness, texture refinement and environmental protection, all delivered simultaneously.
This serum begins with a dual molecular weight hyaluronic acid system.
High molecular weight hyaluronic acid works at the skin's surface, forming an invisible, moisture-binding film that delivers an immediate, visible plumping effect — smoothing fine lines, softening rough texture and leaving the complexion looking dewy and supple. 
Low molecular weight hyaluronic acid penetrates into the deeper layers of the epidermis, where it delivers sustained, long-lasting hydration that builds cumulatively with consistent use. 
Niacinamide minimises the appearance of enlarged pores, regulates sebum production, fades post-blemish marks and hyperpigmentation, brightens overall skin tone and reinforces the skin's moisture barrier. 
Centella Asiatica works to strengthen the skin's structural framework, improve elasticity and accelerate the repair of barrier damage. 
Rosehip extract is the gentler, skin-compatible alternative to retinol that delivers meaningful cell turnover, texture refinement and tone-evening benefits.
The formula is completed by a triple antioxidant complex of green tea extract, caffeine and vitamin E — a synergistic trio that provides comprehensive protection against the oxidative stress that is responsible for the majority of visible skin ageing
Lightweight and designed to absorb instantly without residue, this 50ml dropper bottle of serum sits effortlessly beneath moisturiser and SPF — slotting seamlessly into any existing skincare routine.
Key Benefits:
Dual molecular weight HA — instant surface plumping and deep, lasting hydration
Niacinamide brightens, minimises pores and fades discolouration
Centella Asiatica stimulates collagen and improves firmness and elasticity
Rosehip extract delivers vitamin A precursors for gentle cell renewal and texture refinement
Green tea, caffeine and vitamin E protect against environmental and oxidative damage
Lightweight, fast-absorbing — no residue, no heaviness
Suitable for all skin types including sensitive
Layers seamlessly under moisturiser and SPF
Skin Types: All skin types — particularly beneficial for dehydrated, dull, uneven, ageing or loss-of-firmness concerns
Best For: Dehydration and fine lines, uneven skin tone and texture, enlarged pores, loss of firmness, post-blemish marks, antioxidant protection and prevention
How to Use: Apply 3–4 drops to clean skin morning and evening, pressing gently into the face and neck until fully absorbed. Follow with moisturiser.